Made in 2017 for Uncorked Studios' annual holiday gift, TBD is a decision making tool in the form of a spinner toy that can help you answer all of life's questions.
The product design, branding, engineering, and production were all done in-house by the team at Uncorked. I was given the opportunity to come up with the idea for the gift, as well as lead the art direction and design of the product itself which also included the branding and packaging.
View the video below to get a little more detail of all the work that went into the project.
Art Direction + Design Lead: Phillip Nguyen Creative Direction: Justin Spohn Design + Engineering Support: Melodee Dudley, Lee Lerner, Miguel Higgins-Moy Production: Annie DeYoung Videography: Grant Lemons
Designed in 2016 with Uncorked Studios, we were tasked with creating an original and fun holiday gift package for our clients and company friends. The package included a bottle of hot sauce, felt pennant, and an enamel pin—all housed in a custom designed box.
Working with Beaverton Foods, we got the opportunity to make a custom recipe hot sauce with also being in control of bottle design and packaging decisions. The custom box was designed in-house to safely mail the contents in, but also to beautifully present all 3 items.
Art Direction: Matthew Noe Design Lead + Creative Direction: Phillip Nguyen Design Support: Melodee Dudley, Ali Gary, Emily Skaer, & Miguel Higgins-Moy Photography: David Ewald
Plant Lust is a website that blends encyclopedic research for over 35,000 plants alongside a sales platform for small and independent nurseries. Working with UX designers and developers, we re-designed fundamental sections of Plant Lust to make the user experience not feel overwhelming with the amount of plant information a user can dive into on the website, but also make it easy to order plants on there as well.
I designed and solidified a consistent visual language which translated into a style guide that will help current and future developers and designers who work on the product.
Sections we re-designed (and are currently rolling out) are updates to the search results page, product description page, home page, and individual pages for nurseries for both desktop and mobile devices.
Note: Updates to design on the website are still being rolled out, so what you see here may not reflect what's currently live.
Design Lead (UI): Phillip Nguyen UX Design: Megan Hansen & Sarah Cespedes Creative Direction: Justin Spohn Front-end Development: Mo Madono Back-end Development: Dimitry Bentsionov & Marissa Anderson
LEGO: Movie Maker App
LEGO Movie Maker is a movie making app for builders of all ages to record, make, and share their own LEGO adventures through stop-motion video.
In 2015, I was brought on the team to create new title cards, interstitial cards, and stickers themed after the LEGO Ninjago series and The LEGO Movie. After getting briefed on the project, I knew I had to quickly immerse myself in the LEGO world. I spent weekends watching seasons of the LEGO Ninjago series along with The Lego Movie to fully understand what I was designing and who I was designing for. I ended up designing and illustrating 70+ stickers and 30+ title/interstitial cards for the app.
Along with the visual updates, I also lead the UX design for the new app features, creating easy to understand affordances and paths for the wide age range of users.
UX design updates I worked on were the following:
Adding stickers (a new feature) to any frame, and how to rotate, scale, flip, and move them to the next frame.
Creating title cards from your camera roll and camera, as well as how to scale and crop images before it's added to frame.
The “Snap to Capture Frame” feature, informing users of the newly added feature, where it lives, and how to properly use it.
Note: LEGO Movie Maker App was supported up until the release of iOS 10, and is no longer available in the App Store.
2015 updates only Art Direction: Matthew Noe Design Lead (UI/UX): Phillip Nguyen Development: Scott Bates & Spencer Williams Photography: David Ewald
Drops is an independent photography zine that studies the organic marks made by birds on the streets of Portland, OR. All photography is taken myself during my daily walks across the city.
Printed on French Paper newsprint and hand-folded in a simple booklet.
All Day is a product that empowers behavior change and leads people to healthier lives—whether that be through getting enough sleep, physical activity, practicing mindfulness, or even nutrition. Working in a cross-disciplinary team with Uncorked Studios and adidas, we looked to not only design a beautiful looking app, but also a system to encourage people to build new habits that'll stick.
All Day is currently available as an Android or iOS app.
Creative Direction: Felix Ballerstedt Art Direction: Matthew Noe UX Design: Megan Hansen, Melissa Chan, & Sarah Cespedes UI Design: Ali Gary, Phillip Nguyen, Melodee Dudley
Built in 2015, Jordan app was an internal team communication app for Jordan Brand. Team members could create custom content feeds based on their individual needs such as news, shoe releases, locations, and more. To help celebrate the user and the brand itself, we built a “Colorway” function that allowed users to skin the app to match their favorite sneaker release from the Air Jordan line.
Creative Direction: David Ewald Design Strategy/IA: Justin Spohn Design Lead: Matthew Noe Design Support/Animation: Phillip Nguyen
Cover. is a collaborative zine created that studies the creation of new meanings through layering. The content of every new layer is made by instinctual interpretations or memories of what we seen in the layer that preceded it.
Every first layer of each issue is a photo taken from my Instagram.
Creative Direction: Elizabeth Thi Nguyen Art Direction + Design: Phillip Nguyen
Meijer: Care Packager
Care Packager is an experience installation by grocery chain Meijer that was put on various college campuses. The experience was a custom trailer that enables students to walk inside, create a wishlist and a video, and send their loved ones a plea for a future care package.
Creative Direction: Justin Spohn Art Direction: Jason Strand Design: Phillip Nguyen Trailer Design: ENGIN Creative Photography: David Ewald